Cybersecurity for SMBs an Untapped Market with Billion-dollar Potential, Integrated Cyber CEO Says

When it comes to cybersecurity, small and medium-sized businesses (SMBs) represent a largely underserved market, and innovative solutions that address SMBs’ unique challenges offer significant opportunities for investment, according to Integrated Cyber Solutions (CSE:ICS) CEO Alan Guibord.

“(The cybersecurity market for SMBs) is still in the infancy stages, but it’s in the billions,” he said. “The reason that we chose the SMB market is because they don’t have the capability or capacity to invest like the larger corporations do, but there’s tens of thousands of them just in the US alone, and more in Canada and more around the world. And we feel that this market is really ripe for our kind of service where we can really bring them the capabilities that the large corporations have at a very affordable price.”

Integrated Cyber offers a suite of internet security solutions that are driven by artificial intelligence and designed to address the vulnerability challenges of SMBs. The company’s offerings include pen testing, vulnerability assessments, remediation, cyber training and managed detection and response, as well as managed services.

“The perspective that we have created is one that is really what the market needs right now,” Guibord said. ‘Instead of going out and selling software point solutions, we’re out there selling an environment where people can use the cyber tools that we create for them to better understand and manage their risks and their needs and their responses.’

Watch the full interview with Integrated Cyber Solutions CEO Alan Guibord above.